Adrian Curry asks, “is anything more tired or clichéd than a film reel or a film strip on a film festival poster? As early as 1945, Swiss designer Fritz Bühler already recognized this with one of the first great film festival posters, his pixellated duotone close-up of an eye for the Film Festival Congrès International of Basel.”

Adrian Curry asks, “is anything more tired or clichéd than a film reel or a film strip on a film festival poster? As early as 1945, Swiss designer Fritz Bühler already recognized this with one of the first great film festival posters, his pixellated duotone close-up of an eye for the Film Festival Congrès International of Basel.”

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